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Reaching out

Age Friendly Ireland

Active Retirement Ireland Logo

Programme: National

WHO Theme: Civic Participation And Employment, Communication And Information, Respect And Social Inclusion, Social Participation

Health & Wellbeing Theme: Physical Activity, Positive Mental And Emotional Health, Staying Connected

Funding Stream: Community Resilience Fund Covid, National

Resources Required: Financial, Volunteer Staff

Cost: 500-1000


Active Retirement Ireland has put in place a multifaceted communication plan to ensure older people who are members remain connected to their local ARA, their region and national organisation. This is done through social media, email, telephone calls and postage of cards and letters. Information flows from national level out and feedback on how people are doing flows back We have passed on all Covid 19 updates: information on initiatives from our fellow organisations in the sector such as Seniorline Fitline Comminty call, Getting Started and Living and dying with dignity just to mention a few. The ARI communications tree is to provide a vital line of communication to and from ARI members at a time of lockdown and restrictions on physical meetings

Aim of Initiative

Older people who are members of ARI

Who is it aimed at

Older people who are members of ARI

Steps critical to success

  1. Multifaceted communications methods
  2. Volunteers in place
  3. Older person led

Challenges in Planning / Delivery

  1. Overcoming volunteers fears of not being able to support some people
  2. Ensuring all levels of organisation are on the same wavelength
  3. Trying to reach out to people.

Outcomes / Benefits

  1. Older people have reported being less lonely
  2. People are delighted to hear from their organisation
  3. Gives older people who have been in lovkdown hope for a return to activity

Maureen Kavanagh, Active Retirement Ireland,